Advanced Theory and Practice in Sport Marketing is the first book to address this increasingly popular subjectat an advanced level. Where existing sport marketing texts restate concepts learned at an introductory marketing level, this book goes beyond, by expanding the knowledge of the student with advanced marketing theory which is specifically related to the crucial areas in sport marketing. …
All over the world sport plays a prominent role in society: as a leisure activity for many, as an ingredient of culture, as a business and as a matter of national prestige in such major events as the World Cup in soccer or the Olympic Games. Hence, it is not surprising that science has entered the realm of sports, and, in particular, that computer simulation has become highly relevant in recent…
When you have a natural athlete for a child, you should nurture that blossoming gift. "Raising an Athlete: How to Instill Confidence, Build Skills, and Inspire a Love of Sport" is a parents guide to raising a child with a strong interest in sports. Written by life long athlete and former Major league ball player Jack Perconte who spent his post career coaching young people and being a parent hi…
The "Berkshire Encyclopedia of World Sport" tackles the whole world of sport, from major professional sports and sprting events to community and youth sports. It covers the business of sports--marketing, management, and ownership--as well as key social issues ranging from doping, racism, sexism, and youth participation, to performance enhancement and sports psychology. Coverage begins with the …
Managing People in Sport Organizations provides a comprehensive overview of the theory and practice of managing people within a human resource management framework. It provides the reader with the skills to understand and work with people in sport organizations and, given the significant changes in sport organizations over the past twenty years, it addresses the issues of managing organizationa…
Buku ini berisi tentang: (1) Mensintesa Pengertian, Pendekatan dan Paradigma Penelitian Kuantitatif, Landasan Penelitian Kualitatif dan Landasan Guru Melakukan Penelitian Tindakan Kelas; (2) Prosedur Penelitian Kuantitatif, Kualitatif dan Penelitian Tindakan Kelas; (3) Jenis Data, Variabel Penelitian, Definisi Istilah, Definisi Operasional dan Indikator; (4) Konsep Landasan Teori, Hipotesis, Ma…