The Marketing of Sport explores the latest developments in sports marketing with cutting-edge analysis by the world's leading sport marketing academics. International case studies, up-to-the-minute data and a wide-ranging list of websites provide an essential introduction to the key aspects of sport marketing.
Endurance in Sport is a comprehensive and authoritative work on all aspects of this major component of sports science. The book also embraces medical and sport-specific issues of particular relevance to those interested in endurance performance. The scientific basis and mechanisms of endurance - physiological, psychological, genetic and environmental - are all considered in depth. Measurement o…
Critical Service Learning Toolkitoffers a strengths-based, interdisciplinary approach to promoting social competence while enhancing emotional and academic skill development. Designed as a user-friendly guide to carrying out successful CSL projects, thisToolkitprovides practitioners with step-by-step assistance in planning, implementing, and evaluating Critical Service Learning (CSL) projects i…
Unique purpose-written resource to help students in higher education understand and apply critical thinking in the study of sport. Cover; Title; Copyright; Contents; Preface and acknowledgements; 1 Critical thinking and the study of sport; 2 What is an argument?; 3 Evaluating an argument's structure: deductive arguments; 4 Evaluating an argument's content: truth, evidence and credibility; 5 Ass…
This ground-breaking book weaves together insights from the children and youth studies literature and critical development studies. Debunking the idea of childhood and youth as self-evident social categories, the author unravels how these generational constructs are (re)constituted and experienced in relational terms in development contexts spanning both the Global South and the Global North.
"I strongly advise anybody wanting to start up their own business to read Marketing Judo" Sir John Harvey-Jones Marketing Judo aims to inspire people who want to build a brand or business but don't have the budgets for conventional marketing. That's the position the authors found themselves in when they bought the one Harry Ramsden's fish and chip restaurant in Yorkshire over ten years ago. The…
This book offers a comprehensive overview of studies on youth agency across various parts of the world. It explores diverse perspectives on education, citizenship and future livelihoods, modernity and tradition, gender equality, and social norms and transformations as they relate to how young people construct their agency. Drawing on case studies of young women and men from Africa, the Americas…
This volume discusses the disparate perspectives on the construct and addresses the tendency to position purpose in the broader frame of positive psychology. It synthesizes distinct strands of research on purpose across the lifespan, it explores studies on the daily and longer-term experience of a purposeful existence, and it delves deeply into the wide range of measurement tools that have been…